Posts Tagged ‘144 rays’

GIVEN “Malè”

This bike was created for a very special person, consequently the bike itself should not be too "special", already is its user.
We then created an object that does not give too much attention, it was discreet and elegant but subtly extravagant.

As often happens in these cases, the object originates from a particular which gives the "LA" to all, in this case the wheels are in 144 provenance rays Indonesian, from these we go for the overall project, using an aluminum frame hand made in Italy and a fork "MTB old school" reinterpreted.
Very important, driveability / usability has been enhanced to the maximum, with a single gear ratio, but just for the comfortable departures for good
Travel speed.

only on the front brake and the freewheel to the rear.

The painting course required many hands of paint and several attempts to find the right balance between visibility and elegance, but we're sure you turn on a bike so it will be a pleasure for its lucky owner!

P / E Ermanno Scervino


logo velocitaliaOur “Spring Summer” is a concept bike from city aimed at a female audience of high-end.

E’ It was created for a famous fashion brand and reflects the characteristics of style, but unlike the other cycling branding operations, It is not a rehash of an existing product “sole” luxury finishes, but it is a product specially designed with development criteria aimed at the realization of an object by the strong characteristics of comfort and ease of use.

So the “Spring Summer” It is a simple and lightweight bicycle, but practice because it has an integrated gear hub that can also be used in bicycle stops, then with a changed extremely practical and simple.

The wheels instead are oriented to the formal characterization of the bike and then they Circles 144 chromates radial spokes, a strong note of elegance that characterizes the whole bicycle. The rest is intentionally understated so as not to create an object too flashy, but elegant in its interior, in her feminine essence.